By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
March 9, 2025
Proposal

JGB Engineering Website Design & Development

Created by
Matt Ward
matt@eightpixel.co.uk
prepared for
Andrew Evans
aevans@jgbengineering.co.uk

Introduction

Hi Andrew,

It was great to meet you on Wednesday and learn more about the company and the project.

As discussed, I've put together a quote for a website redesign.

If there are additional requirements that need to be in the project but haven't been listed, let me know and I'll send a revised proposal.

When you get a chance, please review and let me know if you have any questions.

Matt

Situation Appraisal

JGB Engineering need a modern, engaging, and professional website that not only reflects their expertise in metal fabrication but also brings their unique personality and ethos. The current website does not effectively convey the company’s innovative, problem-solving mindset or their commitment to delivering high-quality, tailor-made solutions.

The new website will be designed as an immersive journey, using modern, interactive layouts to tell the story of JGB in a way that resonates with visitors. Through a combination of compelling visuals, dynamic storytelling, and thoughtful content structuring, the site will guide users through JGB’s values, hands-on approach, and diverse capabilities.

The ultimate goal is to craft a digital presence that attracts larger clients while staying true to JGB’s authenticity, reinforcing its reputation as a solutions-driven leader in the industry.

Approach

Design & User Experience

  • The website will create a strong first impression, immediately communicating JGB’s expertise, values, and problem-solving mindset.
  • Content will be structured to take visitors on a clear, engaging journey, allowing them to understand JGB’s capabilities as they explore.
  • A modern but industrial-inspired aesthetic will ensure the website remains approachable while appealing to decision-makers in large companies.

Showcasing Expertise & Client Success

  • Case studies will showcase JGB’s problem-solving abilities, featuring named clients where possible while ensuring confidentiality for sensitive projects.
  • High-quality imagery will highlight craftsmanship, engineering processes, and the scale of JGB’s operations without disclosing sensitive projects.

SEO & Lead Generation

  • The website will feature SEO-optimised landing pages for key services to attract organic search traffic.
  • Industry-specific content will highlight JGB’s experience across different sectors, incorporating named clients where appropriate to build trust and credibility.
  • Clear calls-to-action will drive enquiries and conversions.
  • A scalable content strategy will support long-term growth, ensuring the website remains a valuable lead generation tool.

Project Breakdown

Main Deliverables

  • Design all pages and develop the website once designs are approved.
  • Ensure SEO best practices are implemented from the outset.
  • Create a scalable system for future page additions and content updates.

Build Breakdown

  • Homepage – Communicating JGB’s ethos and capabilities.
  • Who We Are – Story, values, and team introduction.
  • Our Approach – A deep dive into JGB’s problem-solving methodology.
  • Our Services – Highlighting key offerings with SEO-focused content.
  • Products – Showcasing JGB’s range of fabrications with detailed descriptions and images.
  • Industries We Serve – Demonstrating experience across multiple sectors.
  • Case Studies – Non-client-specific examples of JGB’s expertise.
  • Contact – Easy-to-use form and essential company information.

Additional Features

  • CMS integration for easy content updates.
  • SEO-optimised structure with metadata and schema markup.
  • 301 redirects to preserve search rankings.
  • Google Analytics and Search Console setup.
  • SSL certificate and security best practises

Why me?

"Matt has been great to work with, helping us build a great website which is easy to navigate as well as modern. Matt has great knowledge and design ability and I would recommend his services to anyone looking for a website to be built."

Demelza Graulich - Greenfields

"Matt was excellent! I really felt like he took the time to understand what I was looking for and his turnaround was super quick!"

Avital Eusgeld - HiPitched

"Matt is a very skilled and insightful website designer. I can’t speak highly enough of the website he has designed for me – it is superb! It captures the essence of my approach to counselling and is very easy to navigate and use on any device including mobile devices. It has really helped my practice and my clients by enabling them to find out about the therapy and then contact me through the site. Thanks Matt – you are a star!"

Andrew Coulbeck - Coulbeck Counselling

Project Process

1. Strategy & Planning
  • In-person discovery session to define goals, audience, and structure
  • Sitemap and user journey planning
  • SEO keyword research (core service & product pages)
2. Design & Prototyping
  • Full website desktop design for all  pages (Homepage, Who We Are, Our Approach, Services, Industries, Products, Case Studies, Contact)
  • Two rounds of amends
3. Development
  • Custom Webflow build with CMS integration for Services, Case Studies, Products, Team, FAQs etc
  • SEO-optimised structure (metadata, schema markup, performance tuning)
  • Streamlined animations
  • Fully responsive design for desktop, tablet and mobile
4. Testing & Launch
  • Cross-browser and mobile testing
  • Full SEO audit and fixes
  • Google Analytics & Search Console setup
  • SSL security setup
  • Hosting and domain setup
  • 301 redirects
5. Post-Launch Support
  • 30-day free support for bug fixes and minor tweaks
  • CMS training session for the team

Pricing Terms and Availability

Project cost: £6,800

My payment terms for the project are 50% payment upfront and 50% payment upon final delivery.

I’m available to start on 4th May 2025, and I anticipate completing the project within eight weeks, subject to feedback turnaround.

Please note, website hosting is not included, this project will require the CMS Webflow hosting, pricing can be found here.

Additionally, if needed, I’ve contacted a photographer with experience in manufacturing and engineering photography. He has quoted £600 for a full day, covering half a day for headshots and half a day for factory action shots.

Next Steps

All set? Please email me to confirm and we can discuss next steps.